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About MotivBase

We wake up in the morning to drive consumer-led thinking and research transformation in the organizations that we partner with. We live, eat, and breathe cultural anthropology. 

MotivBase is a global research technology company. 

We support our clients by studying people in 11+ countries, delivering agile ethnographic analyses.

Contextual Intelligence

Our ability to understand context and decode the broader set of meanings that people assign to topics and trends in culture is at the heart of our Intellectual Property. 

AI to decode motivational DNA

Our AI engine can decode any constellation of meaning surrounding a topic or trend in seconds using a deep anthropological learning model that was built over 5+ years of ethnographic research.

How companies use MotivBase

Three common ways organizations leverage our capabilities to drive anthropological thinking through the organization in an agile and scalable manner.

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