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Digital Maturity

Lux Research helps CPG innovation leaders demystify the rapidly diversifying e-commerce space by providing insight on which new channels to pursue, which need a specialized strategy, and which emerging avenues can be tied into the existing business. Lux’s team of analysts works across numerous industries, giving a unique perspective that results in creative solutions and in-depth analysis to guide clients through best practices for implementing new technologies and strategies.

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How We Help Clients

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We provide innovation leaders with a solid understanding of capabilities and use-cases for core digital technologies such as sensors, AI, robotics, and industry 4.0 that will enable CPG clients to identify how they can use digital to optimize their operations​.

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We design digital maturity and digital peer analysis models that allow companies to benchmark themselves against their peers​.

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We analyze current and future states of data marketplaces​.

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By understanding privacy-enabling technologies, we advise innovation leaders to extract insights on their consumers — a key to digital commerce.

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We build frameworks for data monetization strategies and new digital business models​.

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The Lux Difference

We build robust frameworks that have stood the test of time and can be applied to multiple industries​, giving us a cross-industry perspective on technologies, use-cases, digital business models, and data marketplaces that we use to provide a better point of view on how companies can position themselves for success.

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Selected Topics We Cover

  • AI-Enabled Sensors
  • AI for Discovery and Innovation
  • AI Infrastructure
  • Alternative Manufacturing
  • Augmented and Virtual Reality
  • Automated Inspection Systems
  • Data Marketplace
  • Data Monetization
  • Digital Business Models
  • Digital Maturity Model
  • Digital Sales Channels
  • Digital Transformation of Field Service
  • Direct to Consumer
  • Driver-Monitoring Systems
  • Emerging AI Methods
  • Future of Work
  • HD Mapping / Lidar Sensors
  • Worker Monitoring
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Speak With Our CPG Team

A Lux representative will walk you through what becoming a Lux member entails, the services we offer, and how Lux can help your business reach new heights.