Consumer Products
Lux Research helps CPG innovation leaders demystify the rapidly diversifying e-commerce space by providing insight on which new channels to pursue, which need a specialized strategy, and which emerging avenues can be tied into the existing business. Lux's team of analysts works across numerous industries, giving a unique perspective that results in creative solutions and in-depth analysis to guide clients through best practices for implementing new technologies and strategies.
We encourage innovation leaders to enhance operational efficiency via digital technologies.
We extract consumer insights while respecting their privacy.
We help innovation leaders create new revenue streams via data and digital business models.
We help companies launch new sales channels that will align with the needs of the future consumer.
We benchmark a company's digital transformation and compare this process against the company's peers.
The client wanted to build the first chem-/bioinformatics platform for the systematic replacement of synthetic chemicals with natural ingredients and enlisted Lux to investigate consumer sentiment, safety considerations, and regulatory aspects in the platform.
A Lux representative will walk you through what becoming a Lux member entails, the services we offer, and how Lux can help your business reach new heights.
