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Oil and Gas

Repurposing Core Expertise

Lux Research helps innovation leaders in the oil and gas industry leverage existing competencies and find opportunities to exploit core knowledge for lower entry points with new technologies as the energy transition continues. Lux provides insights that enable clients to create the right strategies and make the right decisions around technology sunsetting, asset retirement, market exit, and market penetration to prosper now and in the future.

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How We Help Clients

  • We help innovation leaders determine how to leverage existing competencies, such as labs, scientists, and investments. We offer insight on how to repurpose existing capabilities or spin them off via a merger-and-acquisition route to change or reshape their organization, allowing it to grow.
  • Our research fuels R&D portfolio management. For example, in our "innovation clusters," we examine the new ways oil and gas companies are transferring their innovation capabilities to other companies or to society as a whole.
  • We provide insights that enables innovation leaders to make decisions around technology sunsetting, employee-reduction-in-force actions, and reorganizations as their organizations adapt to change.

The Lux Difference

We understand all sides of the debate related to how oil and gas companies should transition for the future. We interface with oil and gas innovation leaders every day as an intrinsic part of our research. The breadth and depth of our technology coverage are unmatched, as we are the only research and advisory firm that has the relationships, expertise, and credible diversity of thinking that oil and gas innovation leaders trust.

Client Outcomes

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Transition decisions are costly and could mean the difference between a company's success and failure. We help organizations make the right decisions.

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When redirecting existing skills and resources toward new markets and products, the timing is critical. We help companies maintain the balance between defending existing market positions and developing the new opportunities by showing them the market dynamics in both markets and benchmarking against others who (aspire to) serve the new market.

Featured Case Study

Waste-to-hydrogen partner selection through detailed management interviews
Case Study

Waste-to-hydrogen partner selection through detailed management interviews

The client, a large energy company, was looking to add renewable hydrogen to the company's supply chain.


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A Lux representative will walk you through what becoming a Lux member entails, the services we offer, and how Lux can help your business reach new heights.

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